Brazil Sitio Embira


Brazil! As a single origin!

Feels kinda strange to say that, to be honest. Brazil is the world's biggest coffee producer by a longshot, and while it's always played a role at Huckleberry, it's usually been a utilitarian one. With relatively low altitudes and a coffee industry that prioritizes productivity over cup quality, your stereotypical Brazil - if it's a good one - is low in acidity and overall pretty mellow in flavor. And while some of the farmers are undoubtedly great people, Brazil's coffee industry is steeped in its colonial past, dominated by huge farms, owned primarily by families of European descent. 

Not necessarily the type of coffee we usually seek out for our single origin lineup, but good, basic Brazils have always formed an important building block in Blue Orchid, Sound and Vision, and cold brew.

This year though, we're offering two Brazils we think rise way above the tide in the country, and can thank Phyllis Johnson and Miriam Aguiar for bringing these to our attention and raising the bar. Phyllis owns BD Imports in the US, and has been one of the major forces pushing for increased diversity in the coffee industry. And Miriam runs Apara Coffees, an exporter focused on developing coffee and sustainable practices at smaller farms in the Minas Gerais region in Brazil. Together, they've been working to highlight female and black Brazilians in coffee, and have given us the chance to taste and roast some wonderful coffees. More often than not, these gems would have been blended into large, untraceable, regional lots.

The more adventurous of the two coffees we're highlighting this year comes from the Româo family and their farm, Sitio Embira. Luis Româo worked on others' coffee farms in his youth, but spent much of his adult life as a bricklayer. Luis returned to coffee through a stroke of luck, entering a church raffle and winning the money he needed to move back to the countryside and purchase the land for Sitio Embira. Several years in, Luis manages the farm, while his wife Edelaine and son Diego manage processing, drying the farm's natural-process coffee on raised beds, an exceedingly rare setup in Brazil.

Sitio Embira produces coffee that's far from your typical Brazil - this ain't mellow at all. We're tasting big fruit - concord grape and raspberry, red wine-like acidity, and a pastry-like sweetness in our mugs. 

For the first time, we're truly excited about coffees from Brazil, and are excited to partner with Phyllis and Miriam to highlight a more diverse group of farmers. While we haven't been super enthused about Brazil in the past, we're thankful to be proven wrong, in the best way possible.

*** for roasting schedule, shipping, receiving & additional information, please visit out Frequently Asked Questions *** 

Photos courtesy Isabela Lobato and BD Imports

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